This is easily done using the following steps:

1. On your computer browser find the YouVersion content you want to use.
2. Replace the www. with m. so that your url looks something like this: http://m.youversion.com/bible/1/jhn.1.kjv
3. Use the "Links" module in your CMS to add that URL to your app.
4. Give it a title and icon, etc. and put it where you want it in the app. This applies to Sermon/Message Notes, Discussion Questions that you create, etc.